L-R: Alfred C. Liggins, III (photo courtesy of Urban One); Craig Robinson (photo courtesy of NBCUniversal) (303054)
L-R: Alfred C. Liggins, III (photo courtesy of Urban One); Craig Robinson (photo courtesy of NBCUniversal) Credit: UrbanOne / NBCUniversal

Urban One CEO Alfred Liggins and NBCUniversal Executive VP and Chief Diversity Officer Craig Robinson will begin new terms with the performance rights organization BMI on April 1, reports Inside Radio.

Liggins has helped diversify Urban One beyond radio into cable television and digital media. Robinson was named to his position in August 2011, after serving as President/GM of KNBC, the NBC-owned TV station in Los Angeles.

Beasley Media Group CEO Caroline Beasley, who chairs the BMI board, welcomed the execs. “Both Alfred and Craig have achieved incredible success at their respective companies, and they each bring innovative leadership, unique perspectives, and key expertise that will make them invaluable additions to the Board,” Beasley said. “The entire board looks forward to working together with Alfred and Craig as we continue our mission to protect and grow the value of our songwriters’, composers’ and music publishers’ creative work.”

In addition to Beasley and Liggins, other radio execs on the BMI board include Catherine L. Hughes, founder and chairperson, Urban One.