The famous golden arches of McDonald’s are not just known for serving some of America’s favorite burgers, but also in providing employment opportunities with the company’s larger “Made at McDonald’s” campaign. The new trend is designed to highlight the opportunities a part-time job, an entry-level position, or a lifelong career at McDonald’s can create.

This week, McDonald’s Corp. launched its new “McDonald’s Apply Thru” tool, and is now working with a familiar voice millions know and rely on.

Alexa can now assist with the first step of a McDonald’s restaurant job application, to help drive talent attraction worldwide. The world’s first voice experience is also available on Google Assistant devices in selected markets worldwide, including Washington, D.C. Other locales such as Australia, Canada, France, Germany, Ireland, Italy, Spain and the United Kingdom are expected to roll out the service in the coming months.

The “Made at McDonald’s” campaign outlines different ways jobs at McDonald’s restaurants can help build skills, education and relationships that translate to new experiences. McDonald’s Corp. says it is dedicated to provide opportunities for its employees, some of whom may be financially less fortunate and may not be able to further their education. The Archways to Opportunity program helps with tuition assistance, high school diploma completion courses and more.

 McDonald’s and its independent franchisees provide jobs for almost two million people across the world in a commitment to inspire a supportive workplace which realizes individual potential. Whether crew members plan a career at McDonald’s or in another industry, the skills made at McDonald’s restaurants can be transferable no matter what career path they choose.

In the U.S., 128,401 McDonald’s crew members have gone on to become nurses, 489,302 have made a career teaching and 2,403,460 have become entrepreneurs, according to a recent McDonald’s survey of former employees.

“We must continue to innovate and think of creative, and in this case, groundbreaking ways to meet potential job seekers on devices they are already using, like Alexa,” said David Fairhurst, executive vice president and Chief People Officer for McDonald’s Corp. “Alexa has many of the qualities we look for on our teams — friendly, responsive and fun. I am looking forward to having our application process simplified with Alexa.”

With Alexa, starting a job application is as simple as saying, “Alexa, help me get a job at McDonald’s.” This also works with the built-in Google assistant by saying, “Hey Google, help me get a job at McDonald’s.” It’s the latest tech innovation from McDonald’s after rolling out mobile ordering and in-restaurant kiosks.

After opening “McDonald’s Apply Thru,” all users need to jump-start their application process is to answer a few basic questions ranging from their name, job area of interest and location. Potential applicants will receive a short text message shortly thereafter with a link to continue their application process.

“Alexa makes life easier, and we’re thrilled to see McDonald’s utilize voice to create a simpler, more convenient job application process for customers,” said Steve Rabuchin, vice president of Alexa. “With Apply Thru, customers can start the process for a job at their nearest McDonald’s restaurant—all they need to do is ask.” 

To learn more about “Made at McDonald’s,” visit mcdonalds.com/made.