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LL Cool J honored as this years I AM HIP-HOP ICON award recipient at the BET Hip Hop Awards

PR Newswire | 9/19/2011, 5 p.m.

NEW YORK, N.Y.--Celebrating its sixth year, the BET Hip Hop Awards, hosted by comedian Mike Epps, will tape at The Boisfeuillet Jones Atlanta Civic Center on Sat., Oct. 1 and air on Oct. 11. This year's show will honor LL COOL J with the "I AM HIP-HOP ICON" Award.

What began for LL COOL J in the nascent, burgeoning rap and Hip Hop scene of the 80s, has now seeped throughout the musical and cultural phenomenon that is today's Hip Hop. All the while, LL COOL J has remained a musical and cultural force. First introduced to the world in 1984 as a Def Jam Records flagship artist, the multi-platinum two-time GRAMMY Award-winner is the first rap artist to amass ten consecutive platinum-plus selling albums and is currently tied for third place for most Billboard chart debuts by a rapper.

A talented actor, LL currently stars on the #1 hit CBS show "NCIS: Los Angeles," which returns for its third season this fall and has appeared in dozens of films and TV shows ("Any Given Sunday," "Charlie's Angels," "30 Rock").

An NAACP Image Award winner, LL is also the world wide ambassador for Gendarme and runs the popular social media music website Boomdizzle.com. He has also released four books, including his Autobiography "I Make My Own Rules," children's book "And The Winner Is..." and the New York Times bestselling workout book "LL COOL J's Platinum Workout" and the inspirational lifestyle/fitness book "LL COOL J's Platinum 360 Diet and Lifestyle," which was just released in paperback.

Previous "I AM HIP-HOP ICON" recipients include Grandmaster Flash (2006); KRS-One (2007); Russell Simmons (2008); Ice Cube (2009) and Salt N Pepa (2010).